Betterware, the direct-to-consumer selling company with focus on the home organization and solutions segment in Mexico, placed sustainable bonds on the Mexican Stock Exchange (BMV) for a value of 1.500 million Mexican pesos (about 75 million dollars). The issuance is part of a 10.000 million Mexican pesos long-term stock certificate program (approximately 500 million dollars), with a term of 5 years.

The placement was rated as HR1 AA+ and AA by HR Ratings and Fitch Mexico respectively. The underwriters were Grupo Bursatil Mexicano (GBM) and BBVA Bancomer.

The proceeds will be used for credits amortizations and financing of sustainable projects such as the renewable energies, labor rights protection and fight against the ecosystem degradation.